To work as a consultant, you must purchase one of their start-up kits, priced at $395, $595, or $795. There is a monthly fee for the website, but it is free for the first three to six months, depending on the kit you choose to buy. Premier Designs offers a credit line to their consultants, meaning that the consultants can charge the products to an account and pay for it later when they begin to earn money. While you are not required to have an inventory of jewelry, it can be helpful to sell more at home shows.
Pay-per-click advertising is the easiest way to get traffic to a brand-new site. It has two advantages over waiting for the traffic to come to you organically. First, PPC ads show up on the search pages immediately, and second, PPC ads allow you to test different keywords, as well as headlines, prices and selling approaches. Not only do you get immediate traffic, but you can also use PPC ads to discover your best, highest-converting keywords. Then you can distribute the keywords throughout your site in your copy and code, which will help your rankings in the organic search results.