You can use your marketing skills to show business owners the benefits of using analytics data, strategic keywords and content structure to gain more organic web traffic. If you are unfamiliar with SEO or want to brush up on your digital marketing skills, you can reference Moz's Beginner's Guide to SEO. Keep in mind that Google's algorithms are always changing, so SEO is something you will need to continue your education on to stay relevant and successful in this field.
The term "millennial entrepreneur" refers to a business owner who is affiliated with the generation that was brought up using digital technology and mass media—the products of Baby Boomers, those people born during the 1980s and early 1990s. Also known as Generation Y, these business owners are well equipped with knowledge of new technology and new business models and have a strong grasp of its business applications. There have been many breakthrough businesses that have come from millennial entrepreneurs such as Mark Zuckerberg, who created Facebook. Despite the expectation of millennial success, there have been recent studies that have proven this to not be the case. The comparison between millennials who are self-employed and those who are not self-employed shows that the latter is higher. The reason for this is because they have grown up in a different generation and attitude than their elders. Some of the barriers to entry for entrepreneurs are the economy, debt from schooling and the challenges of regulatory compliance.
I used to work at a private university run by priests. Mobbing by the rector was the rule, greed and extorting money from students too, as well as finding ways of not paying the employees (for instance, although Christmas and Easter are bank holidays, they treated them as my personal leave and paid me less). And, as a priest, the rector behaves as if he were above the law. Or maybe it's the Vatican law he obeys, not the Polish law?
Best of all, unlike a brick-and-mortar business, you don’t need a lot of startup capital. In fact, you can get many internet businesses up and running with no money at all because so many free services facilitate the possibility. For example, you can set up a website or blog for free using WordPress. Or you can leverage a third-party site like Amazon or eBay to sell goods with no inventory costs. You use their selling platform in exchange for giving them a cut of your sales.