An entrepreneurial resource is any company-owned asset that has economic value creating capabilities. Economic value creating both tangible and intangible sources are considered as entrepreneurial resources. Their economic value is generating activities or services through mobilization by entrepreneurs.[131] Entrepreneurial resources can be divided into two fundamental categories: tangible and intangible resources.[132]
"Entrepreneurship is, fundamentally, the art and science of building profitable systems to help people in ways that other systems do not. The core competency of the entrepreneur is not business acumen or marketing ability but rather empathy – the ability to understand the feelings and needs of others." – Logan Allec, CPA and owner of Money Done Right
Despite cultural differences, the successes and failures of entrepreneurs can be traced to how leaders adapt to local conditions.[128] With the increasingly global business environment a successful leader must be able to adapt and have insight into other cultures. To respond to the environment, corporate visions are becoming transnational in nature, to enable the organization to operate in or provide services/goods for other cultures.[129]
In 1999, Tom Sudyk, CEO and founder of EC Group International established e-commerce operations in Chennai, India. The vision for expanding to India served two purposes. One purpose was to provide small and medium sized US companies safe access to the abundant talent India had to offer. The second purpose was to establish a company that would make a difference to the people it touched.
Selam Awassa Business Group focuses on the design and production of appropriate technology for the rural community. With the help of the research and development organization of the Ethiopian government, SABG stays abreast of developments in the technology sector. Beyond renewable energy products, SABG produces equipment for smallholder farmers and the construction industry.
Pay-per-click advertising is the easiest way to get traffic to a brand-new site. It has two advantages over waiting for the traffic to come to you organically. First, PPC ads show up on the search pages immediately, and second, PPC ads allow you to test different keywords, as well as headlines, prices and selling approaches. Not only do you get immediate traffic, but you can also use PPC ads to discover your best, highest-converting keywords. Then you can distribute the keywords throughout your site in your copy and code, which will help your rankings in the organic search results.
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